16 March 2011

Theodora & Callum + giveaway!

A few weeks ago during fashion week, I had the pleasure of stopping by the Theodora & Callum offices to check out the new collection for the spring/summer season! It was a rainy day and I was in all black, so I was joyous to be greeted by beautiful prints and bold colors for all of the latest accessories!

It's a fairly new brand focusing mostly on jewelry and scarves, but are also venturing into other categories such as shoes & bags!

(Here is an espradille sandal from the collection that is sure to brighten up anyones day!)

Sit back and take a visual tour through the brand with me!

The two women behind the brand are Stefani Greenfield and Desiree Gruber. They both share a love for collecting beautiful pieces from all over the world. That was the original reason they started the line...they wanted to share some of the treasures they've found while globetrotting over the years. They take inspiration from the places they've visited, and it shows in their work! From Bali to Morocco, these jet setters contribute to producing wearable art that is effortlessly chic at any age! Rather you're going to the beach or headed to the ball, Theodora & Callum have it all! 

I read in their intro that all the shoes and bags are manufactured by Stuart Weitzman. C'mon! WHATS NOT TO LOVE?

I could stare into these pendants for days. I love the attention to detail with each and every piece. 

The women have created an intimate and extremely personal collection. Each piece holds a memory to them, as it will with you. They strive on freedom of expression and like they always say "to each is own". 

They were kind enough to leave me with a parting gift to give away to one of my readers. It's the evil eye necklace from their new collection. 
Retail: $75.00
(Made of bronze plated zinc with crystals around the outer edge)

The evil eye has become a worldly recognized symbol, but mainly known in the Turkish culture to ward off negative energy or evil spirits that may come the way of a kind person. It's kind of like a good luck charm. Everyone should have an evil eye in their arsenal!

I'm gonna send it to one of my readers...

So take inspiration from the necklace and show me your best interpretation in a personal outfit of yours. I'll pick the winner, and will send you the piece! It comes in a cute little bag as well! :)

Send the entries to jaredallred@yahoo.com

Look forward to hearing from some of you!
I'll announce the winner in 2 weeks!
So get to styling! 

On a personal note, this is my 100th post! I'm so happy to have kept my blog going this long! And cant wait for many more posts in the future! I keep blogging for the awesome people around the world that take time to check in and see whats up in my world! We all share a love for fashion..This is all for you!

For further viewing of the collection, or to call a piece your own...check out their website!


i'll leave you a few words from the fabulous ladies!


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